As mentioned last week, for our big logo-series finale, rounding out the team is the Rookie of the Year, ForecaaS CPQ!
Configure-Price-Quote (a.k.a CPQ) is the process used by sales teams to determine the configuration of a product, it’s pricing and providing the quote – especially necessary in SaaS where the number of product bundles can be… plentiful!
So when it came to the logo we had to make sure that included three distinct layers to highlight each component – the configuration, the pricing and the quoting.
Every layer does have it’s distinct data points it touches but are all pulling from the same dot-matrix foundation reflecting the holistic view that comes from having a single source to house both your data and your analytics.
After hearing feedback on how expensive and tough to implement other CPQ tools are, we knew that with the same access to the same Salesforce data, we could create a version that is more cost-effective, faster to use, and serves the same purpose of tracking the ever-critical revenue journey of a new buyer. It may not have all the bells and whistles of full-blown CPQs, but it is definitely a good answers for companies trying to structure this side of the house a bit better.
And there you have it, the whole ForecaaS suite (for now):
1️⃣ ARRow for your recurring revenue needs,
2️⃣ a (free!) MEDDIC Framework for your sales methodology needs, and
3️⃣ a CPQ tool for your pre-sale negotiation needs – all native to your Salesforce instance so you can get the most ROI out of your investment there.
We wanted all three logos to reflect the specific tool function, how our software helps you “connect the dots” in your Salesforce data, and in using the same foundation, reflect how they can all work in the same system, in harmony.
How’d we do? Involved in any logo creation yourself? Got any tips for the first timers or re-vampers? Share them here!
