Author: admin_wp

  • Pledge 1%

    Pledge 1%

    Question(s) for the audience! If you’ve been following my posts for the last few months, a recurring theme is the importance of empathy in the corporate world – for your potential buyers, end users, employees, and self as a leader. Outside of being a founder, I’m also a human, a father, a spouse and have…

  • Another PLG?

    Another PLG?

    Last week, I talked about the ways in which we incorporate strategies of PLG (or product led growth) at ForecaaS Software Inc. but there’s another “PLG” that’s just as, if not more important – Personal Leadership Growth (yes I made that up but go with me here 😄 ). Everyone who’s started their own business has had…

  • To PLG or not to PLG?

    To PLG or not to PLG?

    📣 For anyone that needs to hear it: Product Led Growth is not incompatible with Customer Led Growth! The PLG name might be deceiving particularly in the B2B SaaS world but being product led doesn’t mean letting the product department make all the decisions on how your solution is built and it’s roadmap (sorry fellow…

  • When creativity meets business….

    When creativity meets business….

    It’s March (what, already??), which means many Companies are heading into the last month of their current fiscal quarter (and for some the last month of their fiscal year!). These organizations’ #revops teams are in the thick of balancing month and year end analysis (please be nice to them). If you’ve pushed some of your…

  • Mind reader

    Mind reader

    Which can be more painful to hear: microphone feedback or customer feedback? Yes, that high pitched screech can make it feel like your ears are bleeding but brutally honest feedback can make it feel like your ears, heart, and wallet are bleeding – especially as an owner or founder. But if there’s one thing you can do as a founder to…

  • Emotions…

    Emotions…

    What is the link between Excel, Star Trek and SaaS metrics? Emotions of course! This amazing graphic put together by Ben Murray, the Saas CFO (a great follow for any of you in the SaaS world), shows that the vast majority of companies still rely on spreadsheets to build their metrics, regardless of their size or possible…