Connecting the Dots

A collection of blog posts on Revenue Operations (RevOps), Finance, Sales, building a company, PLG, JTBD, ARR, etc…

  • What do you mean, PLG?? 🤔

    What do you mean, PLG?? 🤔

    You know the feeling when you find out your personal mindset or theory of business is actually a full-blown strategy? That was me with Product-Led Growth a few years back. Starting my career in Sales and RevOps, I knew that building a tool for that audience meant the tool had to be the star, and…

  • Just Breathe, Captain SaaSBeard

    Just Breathe, Captain SaaSBeard

    What do RevOps and toddlers have in common? 😵‍💫 Lots of unknown stressors😟 No autonomy to buy what you want🫣 People always telling you what to do🥵 Constantly having to learn new things😤 Always doing things on someone else’s schedule It’s a lot! And with it can come a lot of emotions. Putting my daughters…

  • 2024 is DEAD!!!

    2024 is DEAD!!!

    But unlike the constant funerals we seem to be having for all other aspects of our industry, there is a clear and immediate successor we can all agree on – 2025! It’s a new year and with the first 2 weeks of post-holiday catchup under our belts, I wanted to give any RevOps pros out…

  • 2025, here we go… AGAIN!

    2025, here we go… AGAIN!

    It’s been one year since my initial post where I started my resolution of posting every week and actively being on here in general. How’d I do? Personally, I can say that its been a lot of fun sharing messages, memes (who knew an angry birds joke would still resonate?)… And in 2025 I’ll still…

  • The RevOps Guide to Becoming (or Supporting) a Data-Driven Organization

    The RevOps Guide to Becoming (or Supporting) a Data-Driven Organization

    Get your scuba gear ready because we are taking our second deep dive of the month based on my post earlier this month on RevOps Planning for 2025. First up was building a tech stack and today we’re hitting on that much-loved SaaS-y buzzword: “data-driven”. Like most terms that we eventually get sick of, “data-driven”…

  • The RevOps Guide to Building an Effective Tech Stack

    The RevOps Guide to Building an Effective Tech Stack

    As a SaaS founder in the ever-evolving landscape of… just kidding. No grandiose (*cough*AI-generated*cough*) fluff here. What I did want to do was get a little more tactical on my post from last week and provide more context for some of the questions we think RevOps teams should be considering for 2025 planning starting with…

  • 5 Simple Questions for RevOps Planning in 2025

    5 Simple Questions for RevOps Planning in 2025

    Calling all my strategic (🤩) RevOps folks in the midst of planning for 2025! 📣 Looking to maintain your seat at the decision-making table means planning ahead and putting together a coherent strategy. And for RevOps teams that largely comes from asking the right questions to make the right connections (both people and systems). Here…

  • Happy Thanksgiving to our customers, partners and friends

    Yes I’m Canadian, but in the spirit of the international season, here are some things I’m thankful for this year: 🦃 A product I’m passionate about and deeply believe in the value of. We happily ‘eat our own dog food’ over here, something you’d think would be more common than it tends to be… 🍗…

  • 2025 planning definitely got more interesting…

    2025 planning definitely got more interesting…

    With SAAS NORTH Conference last week in Ottawa, that concludes my whirlwind* fall tour, but all the learnings are just beginning to percolate. I really love seeing the representation of the Canadian SaaS landscape from the technology, to the people, to all the creative ideas and insights. We spent a good chunk of time during…